Put Fuel in Your Tank
Tonya spoke about how she listens to music, YouTube videos, podcasts, or listens to something that's going to put positivity into herself as a way to start her day. I actually do this too which is why I was so glad to hear that she does this because it's true. Your day will be what you start it out to be.
When it comes to business, it's important to be honest especially about finances. Tonya expressed how finances were tough in the beginning, but mentioned that you do have to be honest about what's going on when it comes to paying bills, or repaying loans and people will respect you for that.
Draw Hard Boundaries and Don't Feel Guilty
I'm sure we've all seen those people who take care of their business as if it were a child, but Tonya mentioned that there was a point in time where she missed her husband and her son's birthday for a business trip and vowed for that not to happen again. She expresses how important it is to be there for family and friends, and sometimes it involves you having to say 'no' to certain business owner responsibilities when necessary and you shouldn't feel guilty about it. It's a balance that's hard times, but you do what you gotta do!
You Will Have to Make Sacrifices
I realize I was just discussing the boundaries that need to be made, but at times there will be moments where you do have to make sacrifices. Tonya mentioned that even on vacations, as a business owner, you're still thinking and worried about your company. My dad, for example as a entrepreneur himself, has hardly been able to take a vacation in over 10 years. During my recent graduation, my dad was at his hotel's business center working to make sure things were taken care of. Sometimes you will have to sacrifice your free time. My dad gets up everyday around 2 or 3 AM just to get a jump on the day because when you're working from home with no other employees, you have to do everything yourself.
Who You Surround Yourself with is Important
As a business owner looking for people to work with you, you have to think about what kind of people are willing to help you fulfill your dream. Hiring employees is a serious investment to make when considering how they will contribute to the dream your building.
Be Humble with Your Team
When you have a team of people you know you're going to work with, it's important to treat them well. Tonya says she treats the janitor with just as much respect as she would a CEO. She also shares how there was a delay with a product shipment because the products weren't in boxes, and she went to the warehouse with her team to box up these products. This is one of the things she said I respect so much. I love seeing leaders who are willing to perform each and any job. Which brings me to her next point.
Know Everything There is to Know About Your Company
This point is so important because when you have a business, you need to know everything. From finances to PR to product development at all stages, to production, and so on. A successful business owner knows everything about the company and should be the first to know about any problems that pop up. If not, your company could be falling apart and you wouldn't know it until it's too late.
Don't Be Afraid to Admit What You Don't Know
Since we're all human, there are things we don't know. It's much harder to BS our way through life when it's much easier to simply ask questions because as they say, "the more you know". It's always a good idea to ask questions when you're not sure of something.
Be So Good They Can't Ignore You
When you're good at what you do, you don't need to tell people how good you are because the work speaks for itself. I've heard this before, but it's always good to hear other people living by the same principle. So spend time improving your skills and gaining knowledge that will sharpen your saw.
There's Always a Way
Anytime you face challenges when starting up a company it's important to have a creative problem-solving mind because business is like a roller coaster. There's always a way to solve problems whether it be financial or product related.
Face Challenges Dead On
No matter what you face big or small do it dead on, don't beat around the bush. People will respect you more when the going gets tough and you put your big girl pants on. Challenges are always hard, but it gets easier after you've dealt with them. I think back to when I was working on my first college degree at FIDM, there were assignments and projects I really wanted to give up on, but I stuck with it and here I am with a degree. I promise you, it gets better when you get to the other side of the mountain.
Thank you so much for reading! This was a fun post to write because Tonya Crooks' advice stuck with me personally, and I just had to share it with you. You can follow Tonya on Instagram @tonyacrooks as well as her brand @thebrowgal. As always...
Stay Beautiful <3